Sky Sports Believes In Better

Sky Sports relaunched its global news channel in August with Pro Display intouch screens featuring heavily. The introduction of next generation touch technology promised more investigations and greater use of social media. They made particular use of the full screen solution, wanting commercial grade screens with Capacitive (PCAP) Touch Glass Overlays. The idea was to create interactive presentations that they can use to show a range of informative content such as match results, league tables, transfer details and any other sports related data which is of value to their audience.

 

Sky Sports Touch Screen Pro Display

Photography: urbanfox.tv/

The screens were designed so that when they are being used, the presenter can interact with the content in a way that is responsive to the live nature of news presentation. Not only does this give the presenter total control over what is being shown on the display at that time, it also allows for them to plan for ahead whilst on the spot if they need to.

Touchscreen technology is becoming increasingly important to Sky, and is widely used on sports productions, however for Sky Sports News the challenge was to have the thinnest possible bezels around the screens.

To achieve a thin bezel, they decided on Pro Display projected capacitive touch technology custom designed for Sky. 32”, 55” and 75” Sky Pads were implemented using commercial grade displays designed to work 18 hours a day, 365 days a year.

Head of Technology at Sky Sports, Mike Ruddell, said: “Because every part of the newsroom is part of the studio, the screens would be seen from 360º, so infrared technology was not going to be the best choice. They are affected by studio lighting, which is fine if the screen is in a fixed position, but we have three Sky Pads (touch screens) in the newsroom, all being twisted around, and it had to work as a screen from any direction.”

intouch logo

Pro Display’s intouch division is set to launch in October which features a complete range of next generation touch screen technology designed primarily for corporate, retail and education applications.


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The Pro Display Group offers a solid range of products that will excite your customers. In addition to the product mentioned in this article, there is a wealth of information about our product options available to you on our Pro Display or Intelligent Glass websites. If you have some ideas about how you would like to integrate our technology into your displays, please get in touch using the form below, or call us on +44 (0)1226 361 306.

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